Metro Valley Advertising. Marketing That Wins.

Metro Valley Advertising. Where Your Message Meets Your Market.

How We Work

Relationships are built on trust. Our mission is to provide you with the level of service and results advertising should deliver. It starts with communication. We establish clear points of contact for all services so your questions and concerns can be immediately addressed. Once you’re on-boarded, we establish regular engagement to keep our clients informed.

The media world can be confusing; we strive to make it transparent.
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Billing

Instead of lots of dashboards, we offer direct access to all media results with clear, straight-forward billing. You see the net rates that you pay, while our fees are reported and billed separately.

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KPIs

Our reports update you monthly on our performance against your KPI’s and other important metrics. KPI’s are agreed to at the beginning of the process. Reports are issued monthly and reviewed with you directly. Because you have direct access to all media, reports are easily verified and completely transparent.

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“I’ve worked with John and Metro Valley for many years. I know I can count on him with an answer to any question and support. John always thinks out of the box to help our business grow.”

— Donna Palescandolo, Director of Marketing, Genesis Fertility

In order to ensure the best outcome, we continually review your campaign performance against your goals. This involves on-going analytics and improvements, modifications or optimizations for every campaign.

Our clients see us as more than an agency. We’re a resource center and advisor, referring them to our network of experts in Creative Services, Branding, Content, Video, Events, PR and Research.

Meet the Founder

John Sadowski

John Sadowski is an industry veteran, having come of age on the corporate side of advertising. He spent his first decade selling print, cable, radio and outdoor media before moving to the agency side, for companies like CBS, Time Warner and Clear Channel. This experience gave him a thorough comprehension of how media companies price and position their services and now he uses that knowledge for our clients’ advantage.

John has an in-depth understanding of the digital world and a true command of how algorithms work, having launched his first Google Adwords campaign in 2004 and his first Behavioral Display campaign in 2007. He has since been focused on digital and online advertising, mastering Search Engine Marketing, among other things. On top of that, John has produced successful media campaigns that combined digital and traditional media for sectors and companies such as:

  • Healthcare: Genesis Fertility Clinics, The Vein Treatment Center
  • Legal: The Cochran Firm NYC, Pritzker Law
  • High-end retail: Ethan Allen, Friendly Auto Group

The name Metro Valley comes from John’s many years of advertising work in New York City along with his current location in the Hudson Valley. John graduated from Colgate University with a degree in History and German. And when he’s not planning ad buys, he likes to hit the slopes and the gym (but not at the same time), watch Premier League Soccer and spend time with his lovely wife, charming children and facially gifted dog at his home in Suffern, NY.

Programmatic Strategy Director

Liban Ahmed
Programmatic Strategy Director

An experienced Programmatic Strategy Director with a demonstrated 10+ year history working in the marketing and advertising industry spanning agencies such as AMNET, PHD Media, Wavemaker and then the DSP StackAdapt.

When not solving complex marketing issues Liban loves exploring the Brooklyn and the NYC food and movie scene.

Programmatic Client Advisor

Atia Sharmin
Programmatic Strategy Advisor

Atia is our Programmatic Client Advisor with a decade of performance marketing experience spanning holdco agencies, adtech, and client-side roles. She specializes in optimizing ad spends and maximizing campaign effectiveness to consistently deliver exceptional results.

In her free moments Atia enjoys hiking near her home in Toronto and crafting pottery pieces.